UPDATED: False alarm! No format flip for Variety Rock 105.1 FM

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There were plenty of reasons to believe that a fresh format was coming. The 24/7 Christmas music stopped at midnight as expected.

But Variety Rock 105.1 FM didn't flip to a fresh format at the strike of 12. Instead, Journey's "Wheel in the Sky" started playing early this morning.

The station reverted to the same ol’ rock ‘n’ roll formula, making radio know-it-alls look a tad foolish.

Will more Variety Rock make Boise listeners happy? Sad? A bit bewildered?

And did the station ever really intend to flip?

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Update: Marie McGlynn, vice president and general manager at Journal Broadcast Group of Boise, would not say specifically whether a format change had been in the works for Variety Rock 105.1.

"We're always looking for opportunities that would develop our stations," she said.

Whatever the case, Variety Rock is back for now: "There is no plan to flip," she said.

In fact, there's a chance Variety Rock could be around during holiday season in 2013 — and switch temporarily to Christmas music again.

"We saw it as a financial opportunity," she explained, "as well as an interesting option when there wasn't a lot of Christmas music competition in the marketplace."

You hang with Tim...even Rocky would know.

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Apple users, run the Gig of RAM your PC needs to have and read the dumb tech white papers, wrinkle your forehead and buy more food and toilet paper with the difference. The internet is a piece of junk anyway and your cats know this.

99%

You noted you were 99% sure the station was flipping, so I believe you would be included in the group you deemed "foolish."

Dumb and dumber

How the above two commenters should be described

Following without Twitter or Facebook? Flagged also.

This is getting sick. You'd think we are in Syria.

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Apple users, run the Gig of RAM your PC needs to have and read the dumb tech white papers, wrinkle your forehead and buy more food and toilet paper with the difference. The internet is a piece of junk anyway and your cats know this.